Media Kit and Brand Assets
Mobivity provides a platform for intelligent and personalized marketing in the real world. Real world customer activity in national restaurants, retailers and personal care brands is difficult to track and connect to digital footprints. Mobivity leverages detailed purchase data, powerful analytics, and communications platforms to improve business results by understanding, predicting, and influencing consumer behavior. In short, we drive better actions and inform decisions by connecting point of sale outcomes to the events and influences that caused them. Mobivity clients include SUBWAY®, SONIC® Drive-In, Chick-fil-A, and Baskin-Robbins.
Partial Client List
About Mobivity's re•currency Platform
Driving revenue growth for restaurants, retailers, and personal care brands is our specialty. The re•currency platform captures outcomes at the point-of-sale with precision detail, analyzes that data to execute strategies to increase revenue, and motivates consumers and employees to grow your business.
Gather your transaction data. re•currency begins with re•capture, which captures, aggregates, and stores transaction data for almost any point-of-sale (POS) system. This provides a clean, useful dataset upon which to predict and influence your customers’ buying behavior while delivering basket-level insights to your business.
Transform how you use data. re•cognition is an AI-driven learning machine that uncovers patterns in the buying behaviors of your customers. re•cognition then leverages that data to suggest pricing optimizations, guide marketing campaigns, or communicate 1:1 with each customer to get them to visit more often and spend more.
Communicate in store. Every transaction is an opportunity to create another. With re•ceipt, you can engage your customers with a personalized print or digital message based on each individual transaction.
Communicate in life. You need to re•ach your customers as they go about their lives in a place they’re sure to hear you. The average consumer checks their phone every few minutes, and with re•ach, you can send targeted, personalized messages to motivate consumers to choose you.
Motivate your employees. Your employees are a key asset in driving customer satisfaction, repeat visits, and upselling. With re•up, you can monitor, measure, and reward employees by team, shift, location, or region to better service customers, partners, and the goals of the business.
Reward Incentive. re•currency moves beyond a simple platform, and is a blockchain based customer rewards currency that gives your customers the incentive they need to act. re•currency enables you to drive the buying behaviors you want, by giving more rewards for a specific product promoted by your partners, or for consumers who spend more than the average amount. Reward your customers with the secure, flexible, and powerful re•currency.
Dennis Becker Chief Executive Officer
With more than a decade of experience building, financing, and acquiring enterprises redefining the way technology and business interact, Dennis Becker leads Mobivity’s vision of bringing businesses more customers, more often through disruptive technologies. An inventor of several patents, Becker’s background also includes awards as founder of Frontieric Corporation and CEO of Bexel Technologies. Prior to Mobivity, Dennis studied Computer Science at the University of Oregon and served in the USAF.
Charles B. Mathews Chief Financial Officer
Mr. Mathews joins the Company from Enssolutions Group Inc. (TSXV: ENV.H), a Toronto exchange trade company providing manufacturing and distribution of environmentally responsible dust control emulsion products, where he served as Chief Financial Officer. From April 2015 to April 2016, Mr. Mathews served as Chief Financial Officer for the publicly traded companies mCig, Inc. and Vitacig, Inc. Also, since 2000, Mr. Mathews has been a sole practitioner as Charles B. Mathews, CPA, an accounting and business consulting firm in Phoenix, Arizona. He earned a B.A. in Business Administration from Alaska Pacific University and an M.B.A. from Arizona State University, and is a Certified Public Accountant.
Alek Zdziarski Chief Technology Officer
Alek Zdziarski comes to Mobivity with more than 15 years of experience leading products and platforms, mostly in the mobile marketing space. He has a track record of building successful SaaS, online and mobile products on a global scale and has held multiple executive roles in high growth companies. As Chief Technology Officer, he is responsible for driving innovation and delivery of the Mobivity product set.
Before joining Mobivity, Alek held similar roles at mGage and Outspoken where he managed global product offerings focused on mobile engagement. He has successfully exited two startups of his own and held roles with Dimension Data and Cisco Systems earlier in his career. He holds an MBA degree from Henley Business School, a Bachelor’s in Electronic Engineering and a Master’s in Engineering specializing in Software and Telecommunications from Wits University, South Africa.
Deena McKinley Chief Experience Officer
Deena McKinley spent over fifteen years in marketing and advertising. Prior to joining Mobivity, Deena was Chief Client Officer at Zimmerman Advertising, Omnicom’s Retail Agency, where she worked with major QSR, fast-casual, casual dining, and general retail brands with nearly 10,000 individual locations, various franchisees and co-op groups, and managed key client relationships at the executive level. Deena also led the Papa John’s International business and relationship for almost ten years as the key client contact, providing strategic direction, brand positioning, and leading agency integration efforts for all omnichannel advertising campaigns. Earlier in her career, Deena was a Regional Marketing Director at Papa John’s International, working with over twenty markets, 100 operators, and seven agencies to align national strategies at the local market level. Deena holds a Bachelor of Arts in English and a Master of English Education from the University of Florida.
David Galante Senior Vice President, Marketing and Product
David has over two decades of experience in building enterprise grade mobile products and solutions with innovative SaaS companies. As Senior Vice President of Marketing and Product for Mobivity, David is responsible for product release and management as well as product marketing for the core features within Mobivity's re•currency platform. Prior to joining the team at Mobivity, David was Vice President of Mobile Products at Emarsys, and has held previous positions with Salesforce Marketing Cloud, Motorola Networks, and PacketVideo. Mr. Galante holds a bachelor’s degree in Electrical Engineering from Purdue University, and currently lives in Carmel, IN.
David Galante Senior Vice President, Marketing and Product
firstname.lastname@example.org • (877) 282-7660
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